Who doesn’t need a hug? Everyone does, and that’s why Lice Clinics of America® promotes “Hugs Not Bugs” during February, the month of love.
“We’ve seen how head lice can cause frustration, embarrassment, and even strain relationships among parents,” clinic manager Lisa Liss said. “There is a long-held yet long-dismissed notion that head lice are associated with poor hygiene. This makes people, especially parents but also kids, feel judged.”
A OnePoll survey of 2,000 U.S. parents—conducted in conjunction with Lice Clinics of America—found that 52 percent of parents feel judged by other moms and dads when their child comes home with head lice.
The medical world has debunked the mythical connection between head lice and hygiene. The Centers for Disease Control and Prevention (CDC) states, “Personal hygiene or cleanliness in the home or school has nothing to do with getting head lice.” Still, the perception persists.
Liss clarified: “Lice don’t jump or fly. They quickly crawl from one head to another. All it takes is a hug, leaning in for a group photo, snuggling up for story time or putting heads together while working on a group project for a louse to crawl from one person to the next.”
Lice Clinics of America with locations in West LA, the San Fernando Valley and Santa Clarita offers a revolutionary solution for head lice in the form of the AirAllé® medical device. The AirAllé, operated by a certified clinician, kills lice using carefully controlled warm air that dehydrates lice and eggs (nits). It is a Class I medical device that has been cleared by the FDA and has been clinically proven to kill live lice and more than 99 percent of lice eggs.
Most treatments take about an hour and are guaranteed to be successful. Worldwide, the AirAllé device has successfully treated hundreds of thousands of cases of head lice with a success rate better than 99 percent.
Go ahead, share the love and the hugs! But get treated at Lice Clinics of America so you don’t share the bugs.